Cox, who last spring found himself with more time of his hands than he might otherwise wish, took it upon himself to grow his Twitter following from a humble 100 to 16,000 in less than three months without using any artificial methods. Essentially he began following anywhere between 200 and 1,000 people every single day, wrote up to 50 posts a day, and using a site called buzzom.com, ruthlessly culled anyone who did not follow him back. Putting in about four hours a day, he reached his goal of 16,000 followers in about 10 weeks.
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